Man Gifts Wife $3.2M USD One-Off Custom "Alice" Bugatti for Valentine's Day

Bugatti has just revealed a special one-off Chiron Sport that a client ordered for his wife as a Valentine’s Day gift.

Forget flowers or chocolate, this hypercar was ordered for a price of approximately $3.2 million USD and was brokered by the British luxury automotive dealer H.R. Owen. The client went through Bugatti’s hundreds of thousands of design options to finally land on Matte Blanc over Silk Rosé with a Gris Rafale interior. Giving this special-order car another level of personal touch, the name “Alice” (we assume his wife’s name) is stitched in the headrest of the comfort-spec seats and can also be found on the door sills.

“This is a truly unique Bugatti model, that will always be remembered as a real one-of-a-kind car,” said Ken Choo, CEO of H.R. Owen. “We are honored to have played an important part in connecting our customer with this incredible Chiron Sport. The customer came to us with a vision of how they wanted their new Bugatti to look, and we are delighted that the depth and scale of Bugatti’s extensive accessories and options catalog allow for even the most ambitious of designs to be realized. It is incredible to see every Bugatti made in a different way, with the new owner getting a chance to stamp their own personal taste on their new car.”

Powered by Bugatti’s legendary quad-turbocharged 8.0-liter W16 engine (1,500 horsepower), this is definitely one unforgettable Valentine’s Day gift.

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