While details are still unconfirmed about the future of Kobe Bryant’s brand post-Nike partnership, Vanessa Bryant has taken to social media to announce the launch of a new apparel line, Mambacita, in honor of her daughter, Gianna (Gigi) Bryant.
The new Mambacita clothing line is a close tribute to her late daughter, who would have turned 15 on her birthday over the weekend. Bryant confirmed that all proceeds from the sale of the products will be benefitting the Mamba and Mambacita Sports foundation, a charity wholly founded by the Bryant family with the aim of funding programs for underserved communities. After the death of legendary basketball player Kobe Bryant, his wife, Vanessa has vowed to continue furthering both Kobe and Gigi’s legacies through action in the youth sports community. The foundation was originally named Mamba Sports Foundation but was rebranded as Mamba and Mambacit Foundation to honor Gigi.
Check out the collection below.
The Mambacita clothing line is now live over at Mamba and Mambacita.
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A post shared by Mamba & Mambacita Sports Fdn (@mambamambacitasports)
In other fashion news, here’s Stüssy’s latest SS21 collection.
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