Shoppers slam ‘woke’ Primark for naming new line of pregnancy clothing its ‘parenthood collection’ – with no mention of maternity or women
- Shoppers have slammed ‘woke’ name for Primark’s new pregnancy range
- The ‘parenthood collection’ will be available in stores over the coming weeks
- Social media users accused Primark of ‘going too far’ and branded it ‘outrageous’
Shoppers have slammed the ‘woke’ name for Primark’s new pregnancy range – ‘parenthood collection.’
The high-street retailed took to Instagram and penned: ‘Introducing our latest parenthood collection. A maternity capsule wardrobe will make life easy and our range, all in timeless neutral tones, will be the foundation of your new wardrobe as the weather gets colder.’
However, the controversial name received quite a mixed reaction, with many taking issue with the use of the word ‘parenthood.’
‘Parenthood range? For the love of God!’ raged one person, while a second commented: ‘What dad needs clothes when the woman is pregnant?’
Shoppers have slammed ‘woke’ name for Primark’s new pregnancy range – ‘parenthood collection’
The controversial name received quite a mixed reaction, with many taking to the comments section to express their views (pictured)
The new pregnancy range, which has been designed to help all pregnant people feel comfortable and to make life easier for new parents, will be available in stores over the coming weeks.
However, not everyone was delighted with the announcement, with many believing it has ‘gone too far.’
‘Why call it parenthood, only women get pregnant. What is wrong with calling it the maternity collection as it will only be worn by mothers?’ wrote one.
A second commented: ‘Parenthood?? Maternity,’ while a third added: ‘Parenthood? So is that a maternity range then?’
The new pregnancy range, which has been designed to help all pregnant people feel comfortable and to make life easier for new parents, will be available in stores over the coming weeks
Introducing our latest parenthood collection ✨ A maternity capsule wardrobe will make life easy and our range, all in timeless neutral tones, will be the foundation of your new wardrobe as the weather gets colder
Taking to the comments, one person wrote: ‘Parenthood? So is that a maternity range then?’ (pictured)
However, others chimed in to express their differing views and explanations of the neutral name for the new collection.
‘Have people considered that, if you’re actually taking time to go on social media to whinge about a shop calling their collection a ‘parenthood’ range rather than a ‘maternity’ range, maybe YOU are the overly sensitive and easily offended one, not LGBTQIA+ folks?’ commented one.
A second penned: ‘Imagine getting mad because Primark called a new range of clothes the ‘parenthood collection’ instead of ‘maternity collection’ honestly who gives a f***.
‘Not all pregnant people want to be known as mothers, some of them might want to simply identify as a parent.’
However, not everyone was opposed to the new name, with one writing: ‘What’s wrong with it?!!! it is parenthood isnt it?!!!!!’ (pictured)
A third questioned: ‘What’s wrong with it?!!! it is parenthood isnt it?!!!!!’ while a fourth wrote:
‘People really out here complaining that Primark has named its new maternity range Parenthood? Like get a life and stop being an exclusive a**hole.’
Meanwhile, a further added: ‘I think it’s more to do with how gender has become more of a spectrum recently and not everyone who gives birth wants to be known as a mother, someone who may be non binary may decide they prefer to be known as a parent.’
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