Dragons’ Den entrepreneurs slated for 'appalling' pitches – but they have the last laugh in jaw-dropping turnaround

DRAGONS’ Den entrepreneurs were slated for 'appalling' pitches – but they had the last laugh in a jaw-dropping turnaround.

Thursday's edition of the BBC One show saw jewellers Kirstie MacLaren and Katie Pell enter the Den, looking for a £50,000 investment for a 10 per cent share of their business.

The women pitched their company called The Workbench London, which sells ring-making kits which allow people to design and carve their own rings made out of recycled solid silver at home.

The customers then send the rings to the firm to be cast and polished.

Kirstie and Katie were super enthusiastic as they talked about their product, but their faces soon fell when the Dragons started asking about numbers.

It quickly became clear they didn't know the difference between their net profit and gross profit, and Peter Jones was quick to scold them.




He said he liked their product, but: "at the moment, I’m surprised you’ve even got here, because your numbers are appalling.

"That’s what really concerns me. It’s not ok actually."

He wasn't alone in his thoughts as Tej Lalvani said the pair should have "done their homework", before Peter added: "It looks ok what you’ve done, but you’ve completely messed up."

Just when the women thought they had blown it, Sara Davies spoke up, saying she thought the product was "exceptional".


But she added the pair "haven't got a business bone", and she would only be able to invest in the business if she was ultimately running it.

Sara offered to give them all the money they had asked for, but for a 45 per cent share of the business, which could drop to 30 per cent once she had got all her money back.

Kirstie and Katie headed to the back of the Den for a quick discussion before returning all smiley again and accepting Sara's offer.

As they left following their massive turn in fortunes, Sara told her co-stars: "I’m under no illusion that they’re going to drive me around the bend. But honestly, that is going to be a big money maker."

Dragons' Den is available on BBC iPlayer.

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