Rachel Maddow is considering the possibility of exiting MSNBC when her contract ends next year, albeit negotiations on her future are continuing between her representatives and the network.
“Nothing has been decided. We are deep into it with NBCUniversal and Rachel has an excellent relationship with them,” said Mark Shapiro, the president of Endeavor Co., who is representing Maddow along with CEO Ari Emanuel.
A source confirmed a report in The Daily Beast, which first reported on the possibility that Maddow might exit the network, with the top reason being the ongoing demands of a five-night-a-week show.
Maddow is MSNBC’s No. 1 personality, and her show has been in the Top 5 of all programs on the news networks. In July, The Rachel Maddow Show averaged 2.29 million viewers, behind Fox News’ Tucker Carlson Tonight, Hannity and The Five. But ratings across the cable news networks have fallen sharply since last year, when a presidential election, the pandemic lockdowns and the the spectacle of Donald Trump’s presidency were attention draws.
Maddow’s show launched in 2008, after her standout success as a commentator for the network and as a radio talk host. If she were to leave, it is unclear who or what show would be in line to replace her.
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An MSNBC spokesperson said, “We don’t comment on employee matters.”
MSNBC has launched shows on weekends with figures such as Mehdi Hasan, Jonathan Capehart and Tiffany Cross. Rashida Jones, who succeeded Phil Griffin as president in February, recently launched plans for a rebranding of its streaming channel to The Choice from MSNBC, along with plans for future programming headlined by Mika Brzezinski, Michael Beschloss And Nicolle Wallace.
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