Ajax Goes for Gold as It Taps Daily Paper to Design Its New Third Kit

Football and fashion are currently at one. Over the last few years, we’ve seen collaborations between Palace and Juventus, Real Madrid and Yohji Yamamoto, Paris Saint-Germain and GOAT, and even an exclusive Virgil Albloh-designed football boot for Kylian Mbappe. However, throughout European football, it’s clear that some teams just get it — and one side that does is Ajax. 

The Dutch champions released one of the best jerseys of the season last year with its Bob Marley-inspired kit, and now Ajax and