Weight Watchers CEO: How Oprah and the 'Quarantine 15' boosted subscriptions
Weight Watchers CEO: How Oprah and the 'Quarantine 15' boosted subscriptions
Posted on
California gym adapts to coronavirus, moves equipment outdoors
Sierra Fitness owner Sandy Duvall details how her gym is adjusting to the coronavirus outbreak, from moving equipment outside to closing for multiple hours each day for deep cleaning.
With gyms still closed in many parts of the country, WW is putting more weight behind digital streaming.
Continue Reading Below
The company, formerly known as Weight Watchers, reported lower-than-expected second-quarter profit and revenue because the coronavirus pandemic shut down its brick-and-mortar locations for in-person meetings. But the weight-loss and fitness brand has bulked up on digital subscribers, perhaps because work-from-home mandates and gym shutdowns have resulted in the unwanted "Quarantine 15" for many, a reference to the amount of weight gained during lockdown.
We and our partners use cookies on this site to improve our service, perform analytics, personalize advertising, measure advertising performance, and remember website preferences.Ok